A new television channel for babies has parents -- and parenting experts -- talking. Is BabyFirst TV "a new evolution in kids' media"? Or the downfall of the next generation? Regardless of their personal views on the issue, parents of twins and multiples need to be aware of the influence of television on their family and make informed decisions regarding their childrens' viewing habits.
Expert Opinions
Proponents of BabyFirst TV say that it is filling a niche that already exists. A 2003 study indicated that nearly 75% of children under the age of two had watched television and more than half watch more than two hours of television daily. If babies are already watching TV, why not provide them with age-appropriate, stimulating programming?
However, parenting experts warn against the habit. The American Academy of Pediatrics warns that watching excessive television during the first two years of life can negatively impact early brain development. They recommend no television for children under the age of two, and no more than two hours per day of educational, nonviolent programs for older children.
The Reality for Parents of Multiples
Let's be honest. For parents of twins and multiples, television or video watching can be a huge blessing. A 15 or 20 minute DVD such as "eebee's adventures" or "Sesame Beginnings" keeps twins occupied so that busy parents can catch a shower or prepare dinner. Television watching can be a vital parenting tool, like a baby monitor or safety gate. As twins or multiples get older -- and busier -- there is no respite from their active, energetic play unless the TV is tuned to Nick Jr. or Playhouse Disney.
Poll:Do your Twin/Multiple Babies Watch TV?
- No. I don't think babies should watch television.
- No, but... we do own some DVDs and videos designed for babies and toddlers.
- Occasionally. They watch age-appropriate DVDs, videos and television programming.
- Sometimes. I'll put it on and let them watch when I really need a break.
- In the background Our television set is on while we're doing other things.
- Almost Every Day. Let's face it - when you have twins/multiples, it's the only way to get things done!
- View Results
TV Tips
However, parents have to assume responsibility for their children's well-being, recognizing the potential for negative effects while maximizing the benefits of television watching. Whether your twins/multiples watch TV as babies or as teenagers, the influence of the media is unavoidable in modern society. Every family has to find the right balance of television watching for their household, and these tips will guide you in making good choices.
- Control the TV; don't let it control you or your kids. Set limits on the amount of time that they watch. Babies and younger toddlers should watch in short increments, no more than 10 to 15 minutes at a time. Be aware of how much your kids watch overall and limit their viewing to no more than one hour a day.
- Be selective. Make careful choices about what your kids watch. Preview videos and programming to make sure that they are age-appropriate and worthwhile. Programming that teaches basic concepts like letters, colors and vocabulary can be educational but shouldn't substitute for your own involvement in your kids' development. Don't let kids watch shows that are scary, violent or sexual. Provide a variety of choices: calm, gentle programs with classical music for quiet time as well as stimulating shows that encourage kids to interact physically and cognitively.
- Be aware - and wary - about the influence of commercials. Everyone is trying to sell you - and your baby - something through their programming, even if it's just another video. Even at two-years-old, my twins recognized Winnie-the-Pooh and WANTED one from the Disney Store after watching a Pooh video. Take advantage of technology that allows you to skip through commercials on network TV, watch commercial-free public television, and utilize DVD's and videos. Finally, talk with your kids about advertising and marketing as they grow up, so that they become savvy consumers.
- Interact. Watch television with your children, and talk to them about what they're watching. Even though babies and toddlers can't sustain a conversation, your interaction and communication with them is important. For older kids, television can prompt a wide variety of talking points. Talk about stereotypes, including the way that twins and multiples are depicted on TV! PBS some wonderful suggestions by age for interacting with your kids as they watch television.
- Offer alternatives. Finally, teach kids good viewing habits from an early age by subsidizing their television watching habits with alternative activities. Give them books that feature their favorite television characters. Encourage them to turn off the TV and make up their own stories, perhaps even re-enacting shows they've watched. Make it a rule to always get some active exercise before settling in front of the screen.

